Martabak with a conscience: Here's how you can help frontliners and affected communities in Malaysia
Hey there, it's Ronn!
It goes without saying that the past year has been rather challenging and unprecedented. Although we are now in 2021, it's clear that the fight against the Covid-19 pandemic is still ongoing. For Malaysians, the global health crisis has taken an unfortunate turn for the worse.
While there are lots of uncertainties (especially during the MCO from 13 January 2021), there's one thing that's constant throughout this entire duration — and that's our admiration, respect, and appreciation for our frontliners. The frontliners have been at the forefront of this battle against the novel coronavirus from the very beginning.
The Re-Martabak-able Campaign
There are many ways Malaysians can show gratitude towards our heroes and this brilliant partnership between Tetangga Kita and The Hope Branch (established by Harith Iskander and Dr Jezamine) is one. The Tetangga Kita “Makasih Ya” campaign — running from December 2020 to February 2021 — will see part of proceeds of the total campaign sales going to the NGO (non-governmental organisation).
How Can You Help?
So, how can you do your part and help? Well, it's not just easy, but pretty delicious too! All you have to do is buy martabaks from Tetangga Kita. Established in April 2018, the company aims to bring authentic Indonesian street food closer to Malaysians — utilising authentic ingredients and recipes imported from Indonesia.
On the menu, you will find two options: Martabak Manis (Sweet) and Martabak Telor (Savoury). I had the opportunity to try Sapi (crispy egg martabak with beef tenderloin, onions, and leek) and I thoroughly enjoyed it. Other popular choices include Jagung Keju, Lotus Biscoff, Nutella Keju Kacang, and Martabak Telor Ayam. Prices range from RM15 to RM28.
There's A New Packaging
In addition, the campaign has also introduced a new packaging of “To all our frontliners,
Makasih" — clearly displaying our frontliners from the police and firemen to doctors and nurses.
The pandemic has taken a massive toll on the livelihoods of many and the campaign will help The Hope Branch assist vulnerable families, single parents, Orang Kurang Upaya (OKU), the marginalised community, and the B40 to sustain. Let's all do what we can.
How Can You Place Your Order?
During the Movement Control Order, you can place your orders on Tetangga Kita' official website or via their affiliated food delivery applications. They include Grab Food and Food Panda. If you prefer self-pickups, they also have outlets in Paradigm Mall and Hartamas Shopping Centre. You can also check out the company's Instagram for more updates.
There you go! Malaysians always come together when the going gets tough and here's a prime example. Well, give the menu a go and choose your toothsome martabak. If you feel like filling me in on your tasty decisions (you're not obliged to), you can always hit me up on my Instagram.